Motorola has teased an imminent launch for the new Moto X4 on 1 February. The official Twitter handle of Moto India tweeted out, announcing that the phone “just got that much faster, smarter and sharper”.
All the other features of the X4 remain the same. The phone is expected to retail at Rs 24,999 for the 6GB variant as there is a difference of Rs 2,000 between 3GB and 4GB variants.
The Moto X4 comes with a great looking glass back while the front is dominated by a 5.2-inch full HD display. The phone is powered by the Qualcomm Snapdragon 630. It’s got a twin camera setup – a 12-megapixel primary camera with f/2.0 aperture and an 8-megapixel secondary camera with f/2.2 aperture.
The front houses a 16-megapixel selfie cameras with a wide aperture. The X4 runs on a 3,000 mAh battery which supports fast charging via the 15W charger provided with the box.
But was it necessary?
The only highlight of this new Moto X4 is the increase in RAM, which begs the question, was it really needed? While the price of the 6GB variant is expected to be about Rs 2,000 more than the 32GB variant, the practice of slightly updated products being launched as new ones may not go down too well with users.
Moto did the same with the Moto G5 Plus last year. The company released an upgraded variant with dual cameras within 6 months of announcing the G5 series. While we don’t question the company’s intentions, it’s easy to relate to users who feel cheated for buying the original device. It’s the same story as the OnePlus 5 and OnePlus 5T.
If you bought the Moto X4 earlier, you’re probably cursing your fortunes that a new, slightly more expensive product, would have given you so much more RAM. We get it, but companies like Motorola need to too.
On the other hand, brands are stuck in an update loop of sorts. Product update cycles are down to six-odd months now, which leads to this kind of behaviour. What’s the solution? Should we as consumers stop buying products so fast? Vote with our money? Or should brands make a concerted effort to reduce inflow of products in the market? The first option sounds more feasible, doesn’t it?